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Preserving tradition through advanced technology and innovation.

Harboe's Brewery has a long tradition of being among the front runners in the European brewery sector. Since the early beginning in 1883, Harboe has gradually expanded its activities from a local Danish brewery to a modern, international beverage group with subsidiaries in 5 countries and business activities in more than 90 markets worldwide.

With great legacy comes great responsibility: We commit ourselves to preserve our brand name by delivering products of superior quality and to continue developing our business in a highly competitive market.

The cornerstone of our strategy is innovation: It is our ambition to spearhead product innovation and process technology. We are achieving this through continuous investments in and modernisation of our breweries as well as intensive research and development.

Today Harboe's Brewery Group is one of Europe's leading producers of beer and soft drinks. Our products are distributed to global markets via our network of importers and agents - and directly to major supermarket chains in Europe, Africa, Middle East, Asia and North and South America.